Follow Your Passion? Today I gave some simple business advice to a colleague. The kind that I typically reserve for my consultation/coaching clients. She described a challenge that so many business owners face. She has a menu of valuable services and she is great at what she does and she loves her work. Like many … Read more
An Essential Truth About Marketing What I can share is a deep knowledge of what it requires to grow a business. This knowledge comes primarily from my experiences. The first and most essential thing that I assess when I am looking at anyone’s marketing efforts is “Can I tell who they are and what they … Read more
Stop competing, stop comparing. What if I told you entrepreneurship isn’t about competition? What if comparing your business to others and/or yourself to others in the same industry has a negative impact on: your mindset, your creativity, and your marketing? Your Mindset What you believe about yourself and the viability of your business services and … Read more
I Like to Stay in My Lane A few weeks ago some of my supervisees suggested that I create a training similar to a colleague’s very popular training event. It is a training this colleague has offered for years. It is part of her niche/specialty. Their recommendation seemed to come from the mindset “Ooh that … Read more
