An Essential Truth About Marketing What I can share is a deep knowledge of what it requires to grow a business. This knowledge comes primarily from my experiences. The first and most essential thing that I assess when I am looking at anyone’s marketing efforts is “Can I tell who they are and what they … Read more
Deliver the Service I just finished corresponding with someone who shared that she often felt that people worked hard to sell her something but then under-delivered on the service. It is one thing to sell a service and another thing to deliver it in an impactful manner. Whether you work for someone else or work … Read more
Do you have a niche for your practice? Do you have a niche for your practice? What is your area of specialty? Are people contacting you in relation to your niche? Many marketing and sales specialists teach people to focus on developing their niche. The whole idea is to define your ideal client and explore … Read more
